Seems i must clarify: Their situation is affected by the Do you Believe in Me shirt, but the normal eldar aren’t even close to actively bringing grimdark lore on their own, compared to chaos or dark eldar. Their actor for that is slaanesh, it’s indirect. Same as tau, they’re affected, and have some internal stuff, but not a major actor in that regard.
Do you Believe in Me shirt, Hoodie, Sweater, Ladie Tee, Vneck, Bellaflowy, Kids Shirt, Unisex and Tank Top, T-shirt
Bset Do you Believe in Me shirt
I wouldn’t say story progression is an anathema, but if I think about it, I guess it’s the Do you Believe in Me shirt that the hobby will become all about the plotlines that GW are pushing instead of the world they have created. The quality of the world building is much deeper and better than the quality of their plotlines. I’ve played a fair number of open world games (Skyrim etc) and I tend to rush through the main plot (or just ignore it) so I can get to the “real” game in which I make my own narrative. In some ways it might be similar to that.